Work About Creations

NBA on ESPN

Role

Strategist / Creative / Maker

In the face of declining viewership, ESPN needed a fresh positioning for their NBA property. I helped position a clear platform that could capture the zeitgeist of today's basketball players — leading to beautiful work that excited fans for that season's compelling NBA narrative.

Press

Little Black Book

Credits

Creative Directors: Molly Jamison, NJ Placentra, Andrew Kong

Creatives: Brett Simone, Lillian O'Connor

Strategist: Bodi Karsono

NBA stills

LET'S MAKE SOMETHING.

Email bodikarsono@gmail.com → LinkedIn Bodi Karsono → Instagram @bravo_kilo_photography →

BODI KARSONO © 2026 — All rights reserved (but flattered if you copy)